Test Bank for Better Business 5th Edition | 9780134522746

A Descriptive Test Bank for Better Business 5th Edition | 9780134522746
By Michael R. Solomon, Mary Anne Poatsy, Kendall Martin
ISBN-10: 0134522745 ISBN-13: 9780134522746
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I. Looking at the Business Environment

1. Business Basics

2. Economics and Banking

3. Ethics in Business

4. Business in a Global Economy

II. Starting and Structuring a Business

5. Small Business and the Entrepreneur

6. Forms of Business Ownership

III. Managing a Business and Employees

7. Business Management and Organization

8. Motivation, Leadership, and Teamwork

9. Human Resource Management

10. Online Business and Technology

11. Production, Operations, and Supply Chain Management

IV. Principles of Marketing

12. Marketing and Consumer Behavior

13. Product Development, Branding, and Pricing Strategies

14. Promotion and Distribution

V. Principles of Finance

15. Financing and Accounting for Business Operations

16. Investment Opportunities in the Securities Market

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